Who we are

We are a research data solutions company

Charima Research is a limited liability company. We are an all rounded research full service company with high quality and top notch research data solutions and support for consumers, brands, markets and society. At Charima Research, we are the Sub-saharan research data solutions expert and analytics hub in Africa. We use modern data technologies and the latest statistical data softwares to enhance support to our research services as well as our field and tab services i.e. data collection, data processing, statistical data analysis, reports and scripting. Therefore, social and market research being our forte, our quantitative and qualitative research processes produce effective and impressive reports and datasets that benefit our clients in various organisations across different industries.
More about Charima

What we do

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Quantitative Research

At Charima Research we offer quantitative research amongst other research solutions. Quantitative research is the process of collecting and analyzing numerical data.
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Qualitative Research

At Charima Research we offer qualitative research amongst other research solutions. Qualitative research involves collecting and analyzing non numerical data to gather deep understanding of the concepts, opinions, or experiences and behaviours.
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Data Collection

We offer data collection and data processing for both quantitative and qualitative research approaches.
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Data processing

We work with analysis plan (AP), data processing plan (DPP), tables plan (TP) and the data maps.
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Statistical data analysis

We offer data processing & analytics services across the world. We make sure you get the best of our data processing and analytics services.
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Questionnaire scripting using Survey To Go

Our scripters are experts in scripting using survey to go, the modern technology software used for data collection.

Our Services

RESEARCH DATA SOLUTIONS

We offer data collection and data processing for both quantitative and qualitative research approaches. We deliver data in the formats that are easy to comprehend and operationalize that help our clients positively impact their business developments.

We keep it to the research data fundamentals;

  • High quality outputs
  • Accuracy of the data
  • Timely delivery of the data
  • Data validity /logic
  • Data completeness
  • Data consistency
  • The right data formats

Quantitative Research

At Charima Research we offer quantitative research. Quantitative research forms one of our several research services that we carry out. Quantitative research is the process of collecting and analyzing numerical data. It can be used to find patterns and averages, make predictions, test causal relationships, and generalize results to wider populations. Quantitative research strategy focuses on quantifying the collection and analysis of data. It is formed from a deductive approach where emphasis is placed on the testing of theory, shaped by empiricist and positivist philosophies. We usually prepare quantitative reports after thorough and attentive to detail quantitative analysis of the data and deeper understanding of the analysed numbers to predict the future of a brand, product or service for growth, improvements and developments. At Charima Research we use the modern data collection technologies and the latest statistical data soft wares to enhance the processes and produce effective data outputs with impressive and very effective reports.

Qualitative Research

At Charima Research we offer Qualitative Research. Qualitative Research forms one of our several research services that we carry out. Qualitative research involves collecting and analyzing non-numerical data e.g. text, video, or audio to understand concepts, opinions, or experiences. Qualitative approach gathers in-depth insights into a problem or generate new ideas for the research through open-ended conversational communication. Qualitative research aims to get a better understanding through first-hand experience, truthful reporting, and quotations of actual conversations. It aims to understand how the participants derive meaning from their surroundings, and how their meaning influences their behavior. Our qualitative reports are very insightful, deep in understanding as well as very effective and captivating.

Data Collection

Charima Research mainly collects data in the Sub-Saharan Africa countries that are found in East Africa, West Africa, Middle / Central Africa, Southern Africa and South Africa. So when you need data collection from any of the Sub-Saharan countries or Pan African countries,..

Social Research

Social research is a study of humanity that helps to identify the relations between community social life and the community structures. Social research usually creates theories, tests and brings new understandings and also validates the existing theories….

Data Processing

We work with analysis plan (AP), data processing plan (DPP), tables plan (TP) and the data maps. These are the data instructions that allow our data experts tabulate or format the data sets in a manner that is required by the clients.

Market Research

Market research is the procedure of gauging the viability of a new innovative service or product through research conducted directly with potential customers or consumers. Market research allows the product owner to define his or her product’s target market …

Statistical Data Analysis

We offer data processing and analytics services across the whole world. We cut through all the world continents, regardless of which country you are in or which continent you are at, we make sure you get the best of our data processing and analytics services. Charima Research, are the best world data analytics hub and the best Sub-Saharan data collection experts

Verbatim Coding

We convert the verbatim or open-end responses categorizing them into groups in the process of making verbatim analyzable.  Our coding teams remain objective maintaining high consistency and interpreting the verbatim responses within the subject of the context throughout the process.

Questionnaire Scripting

Our scripters are experts in scripting using survey to go, the modern technology software used for data collection. We script all sorts of questionnaires, ranging from complex to simple questionnaires.
We have scripting experiences that helps us deliver scripts with minimal or none back and forth. Below are some of the scripting processes that we follow when scripting;

Data Entry

We are also specialist when it comes to data entry service. We do data entry with various soft wares listed below in the data entry software’s.
We ensure our data base structures are clear well labeled with all skips required. The speed and quality that we employ here is classic, one that is unmatched. We handle huge and small projects that come our way.

Research

At Charima Research department of Charima Research Limited, we carry out social and market research, using both research methodologies approach, namely; Quantitative methodology – surveys, studies, and experiments, Qualitative methodology – focus group discussions (FGDs), In-depth interviews (IDIs), Key in-depth interviews (KIIs), Telephone in-depth interviews (TIIs) etc.

Marketing

Charima Marketing is a department within Charima Research Limited that undertakes field marketing and merchandizing activities to promote the buying or selling of our client’s product or service, through advertising campaigns, selling, and delivering products to consumers or other businesses. Charima marketing spread the word about your product or service, ensuring that we attract customers and generate sales for your brand.

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